After making a mess of the initial launch of Twitter’s “power to the people” verification system, Elon Musk said that Twitter would introduce a brand new multi-colored verification system in the coming week.
Twitter’s owner stated that under the new plan, businesses would receive a gold checkmark, and government officials would be given gray checkmarks that are probably identical to those with the “official” checkmark it’s currently testing on a couple of famous accounts. Additionally, that blue mark will go to anyone, even if they’re not famous. This means that the blue checkmark will be available to users of older verified accounts and those who purchase Twitter’s plan of paying $8 per month plan.
Musk said that the company plans to authenticate each verification manually before launching that new verification process. However, it’s not entirely clear what he’s referring to because Twitter Blue subscribers will get an “emergency” blue checkmark. In addition, Twitter’s dwindling staff will be pressured to verify every verification manually to ensure no impersonation or spam.
Musk added that people could have a second logo indicating whether they belong to an organization. The organization must also ensure that the individual is associated with them or collaborates. The decision to add the blue checkmark on all personal accounts was interpreted as the person’s ‘notability’ is a personal decision.
Musk put off the overhauled Twitter Blue program this month and announced that it would return on November 29. But, earlier this week, Musk announced that he put the plan back to ensure that “there is a high level of stopping impersonation.” In particular, Musk declared for the very first time that he discussed the use of different colors for verification.
Twitter has taken another step to block fake and spam accounts after Twitter Blue was launched. In the last week, the company modified its terms to make it clear that new accounts must wait until 90 days after their account’s creation before they can purchase the Twitter Blue subscription.
Today, Musk said that Twitter has announced that it will give any accounts suspended “a general amnesty” starting next week, based upon the results of the poll he conducted just several days ago.