Gmail ‘multi-send’ mode: How to send mass emails to your targeted audience.

Gmail ‘multi-send’ mode: How to send mass emails to your targeted audience.

Companies typically connect a huge list of contacts at once by sending out mass emails, particularly in internet marketing and sales, where the message also needs to come across as personable.

As part of a large marketing effort, it is only possible to send personalized emails to every recipient individually by letting them know who else is receiving the same message. However, you can quickly complete this task using Gmail’s “multi-send” mode.

Here is how to do it
Activating multi-send mode
The emails automatically contain an unsubscribe link at the bottom of the message when the multi-send mode is activated, allowing recipients to choose not to receive further emails. A help banner appears at the bottom of your draught, the regular “Send” button is transformed into a “Continue” button, and the tab header turns purple. To enable the multi-send feature in Gmail, follow these instructions.

1. Log in to your computer’s Gmail account.
2. Select the Compose option seen on the left.
3. Select the Turn Multi-Send Mode On/Off button in the toolbar at the bottom of the screen.
While in multi-send mode, you can add up to 1,500 recipients to the “To” field and a maximum of one recipient to the “Cc” or “Bcc” field. Any receivers added to the “Cc” or “Bcc” box will be copied in every email sent.

Emailing several individuals at once
1. When your email draft is finished, select Continue.
2. You will get a warning notification if the Cc or Bcc field contains excessive recipients.
3. You’ll get a warning notification if you erase the unsubscribe link. Selecting the Add link button, you can include a second unsubscribe link in your email.
4. A confirmation box with the total number of unsubscribed recipients will appear if anyone has unsubscribed.
5. By selecting the Send preview option, you can also send yourself a test email.
6. To send your email, press the Send all option.


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